Annual recurring revenue
Active, paying subscriptions with an annual commitment. The fee is owed regardless of usage; invoices can still be monthly.
$1,000/month committed for a year → $12,000 ARR.
A pricing page shows a business model, not actual company revenue.
Active, paying subscriptions with an annual commitment. The fee is owed regardless of usage; invoices can still be monthly.
$1,000/month committed for a year → $12,000 ARR.
Active subscriptions that renew monthly. MRR × 12 can be ARR. Usage overages don't disqualify a recurring subscription.
$50,000 MRR → $600,000 ARR, plus any overages.
Customers pay for consumption or transactions, with no fixed recurring minimum. Annualizing it gives a revenue run rate, not ARR.
$2 per million tokens. No subscription or minimum spend.
A single purchase, setup fee, project or lifetime license. Real revenue, with no recurring payment obligation.
$299 for lifetime access. Paid once.
Signed future business. The annualized recurring portion can be cARR, but it isn't active ARR before billing starts.
A signed subscription that starts after deployment.
The total flowing through a marketplace. Separate transaction volume from the fee the platform actually keeps.
$100,000 GMV × 20% take rate = $20,000 revenue.
Non-binding interest, prospective deals and waitlists. No payment obligation; no revenue.
“We'd love to buy this, subject to budget approval.”
Metric distinctions from YC's revenue guidance. The grades are ours.